One man’s passions inspire a retail shop for other modern woodsmen.
Kyle Hatfield in his Rose District retail store
Kyle Hatfield built school buses for 10 years, but it just wasn’t working for him. “I hated it and actually ended up just walking out one day,” he says.
So he found himself at that common career crossroads: searching for a job he loved that also was practical enough for him to make a good living.
Shortly after, Hatfield’s creative side flourished, and his passion was tapped while working as an interior designer for Charles Faudree, then as a freelance designer for clients in Kansas City, Missouri, and Arkansas. He saved his money and decided to invest in his own business in 2013 and later opened outdoors lifestyle store American Hatfield.
Hatfield originally opened the store in Coweta, but about a year ago he moved to Broken Arrow’s popular Rose District because he wanted to increase traffic and visibility.
The male-centric retail store is an outdoors lover’s dream come true, with apparel, accessories, books and even candles that can summon one’s next big adventure.
“The idea behind the store is everything I enjoy doing on my free time,” Hatfield says. “I’m obviously a big outdoors person, and I’m always going to the lake, camping, swimming and hiking. There’s a lot of clothing in the store, and it’s all my style and items I actually wear.”
Hatfield jokingly calls his business “Manthropologie” after the popular women’s clothing store, Anthropologie, where he worked for a time, but he says women shop at American Hatfield, too. “We have a lot of items women love, like our candles, and a lot of them are made locally,” he says.
In fact, Hatfield uses local artisans for T-shirt designs, coffee, soaps and candles, which are popular items with names such as Paul Bunyon (a best-seller) and Choska, named for the area south of Coweta where Hatfield was raised.
“Choska is a tribute to my mom,” he says. “Everything here is something that I love, has a story to it and has an outdoorsy, Americana vibe.”